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Founder Friday with Maria Kathopoulis: Broken marketing, wasted budgets, and a new business
This week’s Founder Friday features Maria Kathopoulis, who built UNTMD Media from frustration after watching founders pour money into marketing that looked impressive but failed to drive revenue.
Let’s Talk: The biggest bottlenecks SMEs face when scaling from 5 to 20 staff
Business leaders reveal the cash flow pressures, hiring missteps and cultural shifts that emerge when SMEs scale from five to 20 employees this week.
Where should tight marketing budgets go for maximum return?
This week’s Let’s Talk edition: our experts discuss which marketing channels deliver the highest ROI when budgets are stretched thin. Email? Paid social? Content? See what they recommend.
How do you know if your business is actually healthy vs. just looking good on paper?
Revenue is up, but cash flow is tight. Sales are strong, but customer retention is slipping. Sound familiar? Many business owners focus on vanity metrics while overlooking the indicators that truly reveal their company’s health.
Let’s Talk: How do I train my team to use AI without slowing them down?
What most teams are actually struggling with isn’t motivation, it’s integration. How do you help people use AI in a way that fits into how they already work? How do you build skills without pulling everyone out of delivery mode?
A recap of Maria Kathopoulis’s insights on today’s business challenges
Across several Let’s Talk series, Maria Kathopoulis, CEO and Chief Marketing Officer at UNTMD Media, has shared her perspective on a range of issues facing small and growing businesses…
Let’s Talk: How to maintain sales performance without a CRM or large team
You don’t need a sprawling sales department or enterprise-level CRM to hit your targets consistently. In this edition of Let’s Talk, we’ve gathered insights from sales leaders, consultants…
This $6 Aussie face mask is going viral as a dupe for luxury hydration treatments
Beauty trends are shifting daily. One minute people are putting socks in their hair for heatless curls, the next you’re putting frozen spoons under your eyes to reduce eye puffiness, what’s next?
Let’s Talk: How to know if your marketing idea will fail before you spend a cent
Before you pour budget into your next big campaign, discover the proven testing frameworks that help businesses identify what truly works and avoid costly mistakes early.
Tradies, nurses and young Aussies at risk of December mistake that will haunt them for years
It’s called the silly season for a reason. By the time Christmas and New Year’s rolls around, most Aussies are feeling stressed, overworked and keen to blow off some steam with colleagues, friends and family.
Let’s Talk: The money mistakes that are quietly killing small business profits
Small business owners face real financial pressure. This week’s Let’s Talk brings together experienced finance professionals to answer the questions keeping business leaders awake at night.
Eight inspiring women from our Founder Friday series building without compromise
These founders prove that determination and personal experience drive real change. They turned challenges into ventures, building what they wished existed…
The Founders: Hands-on Kathopoulis takes brands on
From fitness tech to digital marketing, Maria Kathopoulis has seen it all. She launched her first business at 24 in 2017 after realising the nine-to-five life wasn’t for her…
Let’s Talk: How to win at AI when you don’t have time to learn it
You don’t need to be a coder in a hoodie to make AI work for you. You just need to know where it plugs into your day. Think of AI as your over-caffeinated assistant who works 24/7, never takes…
Investing in customers or efficiency: Which wins long-term?
Running a business is a constant juggling act – tight budgets, never-ending to-do lists, and no room for slip-ups. Do you put your energy into winning over customers with faster support, bet…
How to use CRM software to increase sales with a small team
Small and mid-sized businesses don’t always have the luxury of large sales teams or sprawling budgets, but that doesn’t mean they can’t punch above their weight. With the right tools, eve…
Independent agencies merge to form ‘growth engine’ for brands
Untmd Marketing has merged with Chiquita & Co PR to form a single agency, positioning itself as the go-to growth engine for brands. Founders Maria Kathopoulis and Chiquita Searle will…
How can AI help small businesses read their customers’ minds? Many SMEs are sitting on a goldmine o
Many SMEs are sitting on a goldmine of customer data—from purchases to support chats—but lack resources to analyse it. How can AI help them compete with enterprise-level customer insights?…